September 2, 2014. Are you ready for some football and craft beer? The Rochester Mills Beer Co. & Production Brewery will debut this year’s batch of Oktoberfest Celebration Lager in 16 oz. cans utilizing the innovative 360 End™ beverage can technology developed by Crown Holdings, Inc. at Ford Field, home of the Detroit Lions just in time for their National Football League home opener on Monday Night Football, September 8th. The entire lid of the can is removable, turning it into a convenient topless drinking vessel and eliminating the need for separate glassware.
HopCat - Detroit to Open on Woodward Avenue in 2014, Bringing 100 New Jobs, State's Largest Draft Selection & Dynamic Music Venue to Midtown
I caught up with Travis Fritts Owner/Brewer of Detroit Beer Company at Crunchy's in East Lansing. In this interview, one of that questions we asked Travis is why drink Michigan Beer? He explains that beer is a product that can stand up to aging but beer is meant to be consumed locally and the further away a beer is from it's source, you might get a good beer and you might not. It's best to consume beer close to where it made.
The Motor City has a long-standing brewing history, and in recent years it has been revitalized thanks to a growing interest in the craft beer movement – including the 3rd Annual Detroit Fall Beer Festival.